Novamedia/Postcode Lotteries is ranked third largest private charity donor in the world, according to the World Charity Index 2014 of London business newspaper City A.M. Number one and two in the Charity Index are the Bill & Melinda Gates Foundation (USA) and the Wellcome Trust (UK). When it comes to fundraising private charity donors, Novamedia/Postcode Lotteries is the world's biggest.

The index compares the total amount that private donors funded to charity in 2014. This amount is £2.059bn for the Bill & Melinda Gates Foundation, £556m for the Wellcome Trust and £469m for Novamedia/Postcode Lotteries.

Novamedia/Postcode Lotteries world’s number 1 fundraising private charity donor
In the ranking of biggest actively fundraising private charity donors, Novamedia/Postcode Lotteries is the world's number one. As the man behind this ranking prof dr Theo Schuyt (VU University Amsterdam, European Research Network on Philanthropy) explains: “I would like to draw attention to one exceptional organisation: Novamedia. Many of the other organisations in the list are endowed foundations; their grants originate from legacies and donations from corporations or banks. However, Novamedia generates its grants from actively fundraising money by operating charity lotteries in the Netherlands, UK and Sweden.”

CEO Novamedia/Postcode Lotteries Boudewijn Poelmann, who is also non-executive chairman of the board of City A.M., says: “Fundraising is part of the Postcode Lotteries’ DNA. We believe the world is better off with strong civil society organisations. Our mission is to raise funds for these organisations and to increase awareness for their work. Our fundraising lottery model with such a high contribution to charities of almost £5.5bn to date, thanks to our millions of players, is unique in the world and we are extremely proud of this.”

The full City A.M. Charity Index 2015 appeared in a special 52 page magazine ‘City A.M. Giving’ in the Thursday 17th December issue of City A.M., which also features stories on giving in the City, corporate philanthropy and remarkable charity stories of 2014, such as Mark Zuckerberg's pledge to give away billions of dollars to charity. City A.M. is distributed at 400 commuter hubs across London and the Home Counties, as well as 1,600 offices throughout the City, in a circulation of over 400.000.

Five years ago, City A.M. issued the first World Charity Index, a ranking of the world’s largest donors to charity. The City A.M. World Charity Index has become a tradition. The list, featuring the top-20 global private charity donors as well as Europe’s top-20 private charity donors, is researched and ranked by Professor Dr. Theo Schuyt (VU University Amsterdam, University of Maastricht and Chair of the European Research Network on Philanthropy) and his team.