Cecilia Bergendahl, Managing Director of Novamedia Sverige AB, chooses to leave the company after six years. She will leave the company on March 31, 2020. Her responsibilities will then be taken over by the company's two remaining Managing Directors, Anders Årbrandt and Eva Struving.

“We are very grateful for Cecilia's valuable contribution to the continued success of the Swedish Postcode Lottery over the past six years and also the establishment of the Norwegian Postcode Lottery. With her expertise and commitment, she has played a crucial role in many important events at Svenska Postkodlotteriet”, says Boudewijn Poelmann, Chairman of the Board of Novamedia Sverige AB.

Cecilia Bergendahl: “It has been a privilege to be managing director of Novamedia Sverige AB and managing the Swedish Postcode Lottery. Since I started in January 2014, much has happened with new gaming legislation, digitization and increased competition. I am extremely proud to have contributed to the success of the Swedish Postcode Lottery and the long-awaited establishment of the Norwegian Postcode Lottery”.

Since the start in 2005, the Swedish Postcode Lottery has generated more than SEK 10 billion for non-profit organizations, thanks to the players. At the same time, more than 1,100 Swedes have become millionaires.