Managing Directors of the Dutch Postcode Lottery

Dorine Manson, Daan Peters and Lennaert Kuijpers manage the day-to-day business of the Charity Lotteries in the Netherlands.

Dorine MansonManaging Director

Dorine Manson (1966) comes from Beetsterzwaag (Friesland). After studying history in Groningen, she worked for PwC from 1993 to 2002 as a consultant and subsidy adviser manager. Since 2002, Dorine has been Head of Economic Development and later of Economic Affairs at the City of Amsterdam. In September 2010, she started as director and later chair of the board of VluchtelingenWerk Nederland, an organisation with several hundred paid employees and more than 13,000 volunteers.

Dorine Manson is responsible for the departments Politics & Licenses, Charities, Internal and External Communication, Risk Management, Information Security and Housing.

Daan Peters

Managing Director

While studying Journalism, Daan Peters (1971) lived in the Van Eeghenstraat in Amsterdam, where the Dutch Postcode Lottery is located. In October 1993, this young nextdoor neighbour started his career at the Lottery as a caller on the telephone team. After a period as a project assistant in the Communications & Media department of the DOEN Foundation, the Lottery's initiative fund, he returned to work for the Lottery where the Television department was then established. There, among other things, he was responsible for the various weekly TV programmes and special recruitment shows and prize awards. In 2004, his interest in marketing and ticket sales, and a successful campaign for the TV programme Postcode Lottery Hunt for Millions, led Daan to being responsible for the Marketing department of the BankGiro Lottery. Later on, the Marketing department of the FriendsLottery was added.

In 2013, Daan switched to the Marketing & Internet department of the Dutch Postcode Lottery, where he ensured sustainable growth in the number of players and lottery tickets. Since June 2018, after almost 25 years' service, he holds the position of Managing Director of the Charity Lotteries (Dutch Postcode Lottery, BankGiro Lottery, Friends Lottery). This makes him responsible for the following departments: Membership Service, Finance, Television & Events, Marketing & Partnerships BankGiro Lottery, HR and Works council. Daan is a creative connector with a hands-on mentality. Thanks to his many years of experience, he knows the lotteries inside-out.

LennaertManaging Director

Lennaert Kuijpers (1983) lives with his wife and two daughters (seven and nine) in Vlaardingen. After completing his HBO (Higher Professional) degree in Computer Science at the Rotterdam University of Applied Sciences in 2005, he started as a Software Developer at Atos Origin. In the following years, he developed towards the role of Business Consultant, in which he employs his optimism, expertise and his ability to make connections in order to bring complex IT challenges to a successful conclusion. His Novamedia adventure began in 2014 as Deputy Head of Data Services at the Postcode Lottery in Great Britain, followed in 2016 by the post of Head of Data Services for the Charity Lotteries.

In 2020, Lennaert exchanged this position for that of Managing Director of the Charity Lotteries, where he is responsible for the Data Services, Member Services, Finance, HR, Marketing Intelligence & Technology and Facility Services departments.

In his daily working life, he combines the roles of family man, IT specialist, born optimist and draughtsman to achieve goals as part of a team, and with great enjoyment.